Weyermann® Academy: World Premiere of “Prost! – A Beer Film” at Wilde Rose Keller

On September 6th, we experienced a truly special evening: the world premiere of the documentary “Prost! – A Beer Film” at the historic Wilde Rose Keller in Bamberg.

The film, directed by Hollywood filmmaker Greg W. Swartz and produced by Udo Sonntag, is dedicated to the unique beer culture of Upper Franconia – and we are proud that Weyermann® Malts is part of this story.

We were on site with our Weyermann® Land Rover, from which we served a selection of our specialty beers, bringing moments of enjoyment to the faces of our guests.

The following beers were on tap:

Weyermann® Schlotfegerla® – our characterful smoked beer
Weyermann® Eraclea Mediterranean Pilsner – with fine floral notes
Weyermann® Centennial Isaria 1924® – a festive beer honoring a historic malt variety
Bamberger Hofbräu® Lager – classic, mild, and distinctive

A heartfelt thank you to Greg W. Swartz, Udo Sonntag, the team at Wilde Rose Keller, and all our guests for making this premiere such a success. It was a pleasure to celebrate Upper Franconian beer culture together!

Last but not least, a big thank you to our management for the diverse events organized by the Weyermann® Academy, which allow us to expand our personal wealth of knowledge and strengthen the red-and-yellow bond among colleagues across departments!

We truly appreciate the invitation to these events, which also include our partners – thank you very much!